Reading about Twitter

One thing I've noticed while reading the books for social media principles, is that Twitter is super cool and useful. That's what this week's chapter in the "Social Media Marketing Workbook" discusses. It talks about the marketing aspects of Twitter and how to reach your audience on the platform. There's so many cool things that you can say and do with the 140 character limit. You must be inventive and creative to get your message across the way you want it to. Hashtags and the @ symbol are cool ways to tag certain topics, ideas, groups, or whatever to get your point across.

I never realized how useful the @ sign was before I started this class. How you can put a dot before it to make the tweet visible to all your followers and not make people follow both you and the person mentioned. It's a cool feature that shows the depth that Twitter has for creating content and making that content relevant to your followers and other people's followers.

The same goes for how I never really thought about how useful the hashtag was. I always knew what it did, but never really considered how you still must stand out amongst a lot of other tweets and noise. That makes it an interesting thing when someone really sets their content apart from someone else and makes their tweet maintain the main message. This is incredible for organizing posts and making them relevant to users.

Social media has so much more depth to it than I used to think. And it will always keep getting more complex and integrated into our lives, which makes me want to learn more about its capabilities and uses in the social world.